Week 4 - Week 9 (27 April 2023- 2 June 2023)
Mah Yun Qian 0349600 Bachelor of Social Science (Hons) in Social Innovation & Change
Project 2: Double Exposure and E-Poster
Research Questions 1.
a) What is Poster Design?
Poster design is an eye-catching and informative graphic that includes texts and images. It is frequently used as a tool of advertisers, protestors, or any groups that want to convey a message.
b) What is good poster design?
Simple, clear, and concise. The color scheme should be relevant and font size should be large enough to be readable from at least 1 meter away.
c) What is a photographic poster? What is an illustrated poster?
Photographic poster is a poster that contains a photograph that is noticeable, along with supporting elements like text and symbols.
d) 3 good photographic posters.
Source: Pinterest
2.
a) What is Double Exposure?
Double exposure photography is a technique that combines two different exposures or images that are layered on top of each other where one image is at lesser opacity.
b) What is Digital Double Exposure?
Digital double exposure is a shooting method where you set your camera to Multiple Exposure mode, shoot your first layer (or select one from your camera's memory card), then shoot your second layer.
c) 3 good Double Exposure.
Source: Pinterest
Project 2A: Double Exposure
Inspiration
Project 2B: Poster Design
Portfolio
The background I used was a picture of the sky and under the sea POV, although the sea water is not that obvious because the opacity was decreased. My silhouette and a dolphin were masked out and put across each other to show that we were looking at each other. Then, the phrase "We Are Alive// SDG 14: Life Below Water" was added.
A picture of an island and a view of the bottom of the sea surface was combined. Then, some animals and rubbish were added to show that the sea animals are swimming in a dirty environment. The phrase used here is "Under the sea // not as clean as you see," which emphasizes the message of rampant sea pollution.
I chose the first one as the final poster because the idea is more original. However, the lecturer suggested improvising the poster as everything looked odd, and the message was unclear.
First, I changed the sea background to a clearer picture that clearly shows seawater. Then, I attached a different picture of me and the dolphins. Both are made into shadows using Blend Modes (Screen) after changing the original color to Black and White. Lastly, the catchphrase "We breathe the same air" was added to strongly emphasize the message of this poster.
Final Outcome
The lecturer mentioned that the first digital poster draft's message was unclear, and everything seemed unmatched and weird. The second draft was OK, but the rubbish was not enough. Overall, the first draft will have more potential if it is improvised.
Reflection
Utilizing Photoshop with limited knowledge about the software to create a poster is quite a challenge. Also, stumbling upon beautiful posters when searching for mood boards for inspiration motivated me to create a nice poster, but my skill constrained me from doing so. However, I am still happy with the final outcome, although it looks simple. I am thankful for the useful advice from the lecturer.
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